{"id":732,"date":"2026-09-24T16:25:09","date_gmt":"2026-09-24T16:25:09","guid":{"rendered":"https:\/\/cecirendon.com\/?page_id=732"},"modified":"2026-09-25T10:47:44","modified_gmt":"2026-09-25T10:47:44","slug":"direccion-de-comunicacion-en-rrss","status":"publish","type":"page","link":"https:\/\/cecirendon.com\/?page_id=732","title":{"rendered":"Direcci\u00f3n de comunicaci\u00f3n en RRSS"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"732\" class=\"elementor elementor-732\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a081b5 e-flex e-con-boxed e-con e-parent\" data-id=\"1a081b5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bed1175 elementor-widget elementor-widget-heading\" data-id=\"bed1175\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"><a href=\"\/#trabajo\">\u2190 Volver a Trabajo<\/a><\/p>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1369dfb e-flex e-con-boxed e-con e-parent\" data-id=\"1369dfb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9216495 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"9216495\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Direcci\u00f3n de comunicaci\u00f3n en RRSS<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6defe4 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"d6defe4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Dirijo la comunicaci\u00f3n en redes sociales de una marca, estrategia, contenido, gesti\u00f3n de cuentas y campa\u00f1as, para que cada canal sume a un mismo relato y no compita por atenci\u00f3n por su cuenta.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-077d890 e-con-full e-flex e-con e-child\" data-id=\"077d890\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d828c00 e-con-full e-flex e-con e-child\" data-id=\"d828c00\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e961e2 elementor-widget elementor-widget-heading\" data-id=\"4e961e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Tipo de servicio<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7625872 elementor-widget elementor-widget-heading\" data-id=\"7625872\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Estrategia<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-00ad969 e-con-full e-flex e-con e-child\" data-id=\"00ad969\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f0bd411 elementor-widget elementor-widget-heading\" data-id=\"f0bd411\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Periodo<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9a4a90 elementor-widget elementor-widget-heading\" data-id=\"c9a4a90\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">2017\u20132023<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3f0ff40 e-con-full e-flex e-con e-child\" data-id=\"3f0ff40\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7c188e elementor-widget elementor-widget-heading\" data-id=\"f7c188e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Rol<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b801c42 elementor-widget elementor-widget-heading\" data-id=\"b801c42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Socia y Directora<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e84b8dd e-flex e-con-boxed e-con e-parent\" data-id=\"e84b8dd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e05b4ec e-con-full e-flex e-con e-child\" data-id=\"e05b4ec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12780e0 elementor-widget elementor-widget-image\" data-id=\"12780e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"569\" height=\"797\" src=\"https:\/\/cecirendon.com\/wp-content\/uploads\/2026\/09\/cecilia-rendon-direccion-rrss.webp\" class=\"attachment-full size-full wp-image-737\" alt=\"Cecilia Rend\u00f3n con una taza de caf\u00e9, en blanco y negro\" srcset=\"https:\/\/cecirendon.com\/wp-content\/uploads\/2026\/09\/cecilia-rendon-direccion-rrss.webp 569w, https:\/\/cecirendon.com\/wp-content\/uploads\/2026\/09\/cecilia-rendon-direccion-rrss-214x300.webp 214w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c94c6f9 elementor-widget elementor-widget-heading\" data-id=\"c94c6f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Hello! Creatividad<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-750b803 elementor-widget elementor-widget-heading\" data-id=\"750b803\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Socia y Directora de Comunicaci\u00f3n en RRSS \u00b7 2017\u20132023<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5e62b5d e-con-full e-flex e-con e-child\" data-id=\"5e62b5d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-150add7 elementor-widget elementor-widget-heading\" data-id=\"150add7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Responsabilidades del rol<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c44e6cf elementor-widget__width-initial elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"c44e6cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Estrategia en canales digitales<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Creaci\u00f3n de contenido<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Gesti\u00f3n de cuentas en RRSS<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Atenci\u00f3n al cliente<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Desarrollo de campa\u00f1as<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Organizaci\u00f3n y cobertura de eventos<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2be29dd e-flex e-con-boxed e-con e-parent\" data-id=\"2be29dd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b99a6ca e-con-full e-flex e-con e-child\" data-id=\"b99a6ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1abeea2 elementor-widget elementor-widget-heading\" data-id=\"1abeea2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">C\u00f3mo trabajo<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-958a8da elementor-widget elementor-widget-heading\" data-id=\"958a8da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Direcci\u00f3n, <em>no solo ejecuci\u00f3n.<\/em><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8e7f43e e-con-full e-flex e-con e-child\" data-id=\"8e7f43e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10e6675 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"10e6675\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Llevar las redes es publicar. Dirigirlas es decidir qu\u00e9 se cuenta, d\u00f3nde y para qu\u00e9. Defino el papel de cada canal dentro de un mismo relato, marco el tono y el calendario, coordino a quien crea el contenido y reviso los resultados para corregir el rumbo cuando hace falta.<\/p><p>Ninguna cuenta va por libre. El objetivo no es estar en todas partes, sino que todo lo que se publica empuje en la misma direcci\u00f3n.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1b3ff1d e-con e-atomic-element e-flexbox-base e-fa15429-46751b5 \" data-id=\"1b3ff1d\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"1b3ff1d\" id=\"contacto\" data-e-type=\"e-flexbox\" data-id=\"1b3ff1d\">\n    <div class=\"elementor-element elementor-element-822c162 e-con-full e-flex e-con e-parent\" data-id=\"822c162\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-78a3fc4 e-con-full e-flex e-con e-child\" data-id=\"78a3fc4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f15d42d elementor-widget elementor-widget-heading\" data-id=\"f15d42d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfBuscas direcci\u00f3n de comunicaci\u00f3n para tus redes?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-506b11d e-con-full e-flex e-con e-child\" data-id=\"506b11d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-377994b elementor-align-center elementor-widget elementor-widget-button\" data-id=\"377994b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/#contacto\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#000000\" viewBox=\"0 0 256 256\"><path d=\"M224,216a8,8,0,0,1-8,8H40a8,8,0,0,1,0-16H216A8,8,0,0,1,224,216ZM80,176a8,8,0,0,0,5.66-2.34L184,75.31V152a8,8,0,0,0,16,0V56a8,8,0,0,0-8-8H96a8,8,0,0,0,0,16h76.69L74.34,162.34A8,8,0,0,0,80,176Z\"><\/path><\/svg>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Hablemos<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u2190 Volver a Trabajo Direcci\u00f3n de comunicaci\u00f3n en RRSS Dirijo la comunicaci\u00f3n en redes sociales de una marca, estrategia, contenido, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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